Planet Love
Planet Friendly Personal Care
sky-high standards. From our ingredients to our packaging, we make
thoughtful decisions to keep our footprint small our and our impact big.
Higher Standards for a Healthier World
Thoughtful Packaging
We save trees by using 100% reclaimed or recycled cardboard
to create our cartons, and we print with on them using vegetable-based
inks. Plus, we’re in the process of switching to PCR plastics.
Clean Products
We keep our products as natural as possible—always avoiding
icky ingredients that are harmful or irritating to you or Mother Earth.
Cruelty-Free
Animals are for cuddling, not testing. We’re a cruelty-free brand,
so we never test products or ingredients on our furry friends.
Vegan & Beegan
All of our products are either vegan or beegan.
(Beegan products contain small amounts of cruelty-free
beeswax or honey).
Green Goals
from reclaimed and recycled plastics (PCR plastics). PCR plastics
are easier on our environment because they’re made from existing plastic.
This reduces their carbon footprint by 60% for a healthier, happier world.
On a mission to elevate vulvar skincare
Skin doesn't stop at the neck... why should skincare?
We believe all skin needs & deserves to be cared for - even the skin others don't see. Since 2003, we have been on a mission to fundamentally change the way people see, talk about & treat vulvar skin health because healthy skin is connected to a healthy spirit.
We're shining a light where the sun don't shine.
When we couldn't find formulas that addressed real vulvar skin concerns without compromise, we decided to create them. We challenged the shame-based conventions of traditional feminine hygiene to create something radically new - a line of safe, results-driven formulas for all ages & life stages that put the comfort, balance & health of your most sacred skin above all else.
Only the best & nothing less.
We know that not everything natural or clean is good for vulvar skin. That's why we hold ourselves to the highest standard - only using clean, non-irritating ingredients that respect the delicate balance of intimate skin. Our gentle formulas can even be used as an adjunct to prescription-based treatments. Find a complete list of our "no-can-do ingredients here.
We protect what matters most.
Our products are safety tested onactualvulvas by gynecologists & come in hygienic, contamination-free packaging. With the stamp of approval from both gynecologists & dermatologists, you can rest assured your sweet spots are in good hands.
When we know better, we do better.
We are constantly striving toward more sustainable practices. Our beegan/vegan, cruelty-free formulas are made with consciously-sourced ingredients & our packaging uses reclaimed, recycled & biodegradable material whenever possible. But that's not enough for us - we're pushing the industry forward with planet-friendly innovations.